Presence
Digital presence with editorial judgment, not with empty volume.
NWLAB is a performance marketing agency that handles the editorial direction and content production for Instagram, Facebook and LinkedIn. It is for brands that need consistent presence and do not want to run social media on guesswork. Management starts at $790 per month. We work remotely with companies in the United States, Canada, the United Kingdom, Australia and Brazil.
We build social media for brands that need to show up with consistency, clarity and identity. Fewer posts published out of obligation. More presence that holds up authority and supports the buying decision.
Who does this methodology work for?
Aligning expectations is the first step to success. Check whether your current moment fits the way we operate.
We work well together if you:
Brands that need consistent editorial presence and do not want to improvise
Companies that treat social as a layer of authority, context and relationship
Operations that already know organic content alone will not carry acquisition
We are not the right choice if you:
Anyone expecting predictable sales from organic posting alone
Anyone who cannot approve a topic or share a minimum of business context
Anyone who just wants to fill a feed with no commercial or brand direction
Most companies treat social as an operational chore: post because you have to post. The result is a timeline with no unity, no memory and no clear job. Strong content does not come out of an empty calendar. It comes out of positioning, references, discipline and alignment.
What goes into the contract (and what does not).
We work with surgical, transparent scopes, so you know exactly what is being executed and billed in the operation.
What is included
Editorial direction: pillars, tone, themes and the job of each format
Planning and production: calendar, copy, scripts and asset organization
Publishing and consistency: recurring execution
Performance reading: qualified reach and meaningful interaction
Out of scope
A promise of immediate sales from organic alone
Complex audiovisual production outside the plan
Full sales handling over DM, unless it is in the scope
One method for each stage of the growth cycle.
Brand read
We map references, tone, offer and competitive context.
Editorial structure
We define pillars, frequency and priority formats.
Production and routine
The calendar turns into recurring execution.
Presence tuning
We refine the editorial line based on what strengthens the brand and lands better with the audience.
Plans and investment
Insight
$790/mo
Editorial direction with your team handling execution
Impact
$1,390/mo
Strategy, production and recurring publishing
Influence
$2,190/mo
Expanded operation with higher content density
Best results in these industries